by Claudia Schalkx | May 15, 2023 | Marketing
The function of marketing is to help you grow your business. Here’s how to go from inconsistent results to reliable revenue, one step at a time. I’ve been working with service-based entrepreneurs, coaches and consultants since 2011, helping them to go...
by Claudia Schalkx | Mar 17, 2022 | Marketing
Located in the Netherlands, Keukenhof is the largest flower garden on earth. In March 2022 Keukenhof opens its doors to the public for the 73th time. This park opens only for eight weeks every year and gets 1 million visitors from all over the world. In other words,...
by Claudia Schalkx | Oct 8, 2021 | Marketing
Moving audience members to clients is often where we bang our heads against the wall… They have OBJECTIONS…money, time, permission from someone else – but what’s REALLY GOING ON with objections? And how do you deal with them without...
by Claudia Schalkx | Aug 5, 2021 | Marketing
While the internet has brought many possibilities for the small business to get their message across, in some way it seems the marketplace is so noisy that standing out feels like an uphill battle. Setting yourself apart so that your (potential) customers find, like...
by Claudia Schalkx | May 3, 2021 | Marketing
96% of the visitors to your website or landing page aren’t ready to buy from you yet. A valuable free resource, also known as a lead magnet, is a risk-free way for prospects to get to know you and further engage and interact with them. By offering your visitors...
