Bridge2MORE - Claudia Schalkx

𝗪𝗵𝘆 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 & 𝗺𝗼𝗻𝗲𝘆 𝗮𝗿𝗲 𝗹𝗶𝗸𝗲 𝗱𝗮𝘁𝗶𝗻𝗴
So many of the things that happen (or you make happen) while you date are perfectly applicable to your small business marketing & your finances.
Sandra Boekhoudt and I talked about the dating tactics & strategies you can use to have a healthy business
#marketingtips #moneymindset #MoneyDate

The key to any successful marketing or branding campaign starts with understanding your audience. And any well-defined audience starts with a buyer persona.

Yet, figuring out our buyer persona might be boring and overwhelming. For many entrepreneurs can be an easy and tempting step to skip in the strategy process. However, personas are a foundational, strategic tool in making decisions that will affect our business growth and bottom line.

Join me and Sandra Boekhoudt from Wealthy Wise Women to discover how our buyer persona affects the business bottom line.