by Claudia Schalkx | Jul 25, 2023 | Branding
Find out what makes you different in the eyes of your potential clients with these simple steps to stand out. Small businesses often face competition from larger companies with more significant marketing budgets and resources. It is crucial that you clearly convey in...
by Claudia Schalkx | Sep 22, 2021 | Branding
So, you have shooting day behind your back and are biting your nails while you get your pics delivered. Going through the images submitted by the photographer and choosing which photos to keep and which to forget can be time-consuming. If spending too much time...
by Claudia Schalkx | Sep 21, 2021 | Branding
Most people rank having their picture taken somewhere slightly above going to the dentist. I get it. But, hey, if you want to attract the right clients for your business, you need to show up, and professional pictures help you a long way into achieving that...
by Claudia Schalkx | Sep 8, 2021 | Branding
Whether you’re a CEO, a model, an entrepreneur or a coach, a good headshot is an important marketing asset. In this digital era, people’s first contact with us happens through social media or visiting our websites, and very rarely because of a...
by Claudia Schalkx | May 20, 2019 | Blog, Branding, Marketing
How to best spend your budget when getting a logo or website When you have a small budget and/or are in an initial phase of your business where you might change things as you move on, it is of essence that you review what are your best options, and do a wise...
by Claudia Schalkx | Sep 11, 2018 | Blog, Branding, Marketing
We all know that branding is something we have to do for our business, but what does that entail? Graphic representations like the logo, website, etc. are the external value of your branding. This is important because is what people might see first. But the external...
