by Claudia Schalkx | Oct 5, 2020 | Blog
Most clients – in fact, the majority of them – will do business with you because of who you are. Knowing how to build and maintain client relationships is key to your business success. Strengthening client relationships ensures you have a steady stream of...
by Claudia Schalkx | Sep 14, 2020 | Blog
Freelancing equals freedom. Freedom from limitations in so many areas of our work and home life. Whilst your clients are central to the success of your freelancing business, they won’t all be keepers. Unfortunately you will encounter bad clients. When you do encounter...
by Claudia Schalkx | May 18, 2020 | Blog, Marketing
We are all familiar with the better-known reasons why testimonials are good for your business: they give credibility, help your brand, guide undecided (potential) clients and help overcome objections, etc. Testimonials are the proof we need that the decision we are...
by Claudia Schalkx | Mar 24, 2020 | Blog
Back in 1994 while living in Curaçao I got a call from a friend of mine. He had read a classified ad where a company was looking for Italian speaking people “to provide information”. Being an island, I knew more or less all of the Italian speaking people living there,...
by Claudia Schalkx | Mar 24, 2020 | Blog
When I was in college, I madly fell in love with a guy from my class. I had completed primary and secondary in girls-only Catholic schools and wasn’t very used to be among boys. Also, being the only Dutch (read: tall, big and to some extend weird) among all these...
by Claudia Schalkx | Mar 11, 2020 | Blog, Marketing Styles
With new technology, tactics and trends being released on what seems like a daily basis in the marketing world, it’s no wonder we catch ourselves comparing our own methods and strategies to others around us. They just sold out their program in one webinar?! They...