by Claudia Schalkx | May 15, 2023 | Marketing
The function of marketing is to help you grow your business. Here’s how to go from inconsistent results to reliable revenue, one step at a time. I’ve been working with service-based entrepreneurs, coaches and consultants since 2011, helping them to go...
by Claudia Schalkx | May 3, 2021 | Marketing
96% of the visitors to your website or landing page aren’t ready to buy from you yet. A valuable free resource, also known as a lead magnet, is a risk-free way for prospects to get to know you and further engage and interact with them. By offering your visitors...
by Claudia Schalkx | May 18, 2020 | Marketing
We are all familiar with the better-known reasons why testimonials are good for your business: they give credibility, help your brand, guide undecided (potential) clients and help overcome objections, etc. Testimonials are the proof we need that the decision we are...
