by Claudia Schalkx | Sep 21, 2021 | Blog
Most people rank having their picture taken somewhere slightly above going to the dentist. I get it. But, hey, if you want to attract the right clients for your business, you need to show up, and professional pictures help you a long way into achieving that...
by Claudia Schalkx | Sep 8, 2021 | Blog
Whether you’re a CEO, a model, an entrepreneur or a coach, a good headshot is an important marketing asset. In this digital era, people’s first contact with us happens through social media or visiting our websites, and very rarely because of a...
by Claudia Schalkx | Aug 5, 2021 | Blog, Marketing
While the internet has brought many possibilities for the small business to get their message across, in some way it seems the marketplace is so noisy that standing out feels like an uphill battle. Setting yourself apart so that your (potential) customers find, like...
by Claudia Schalkx | Jun 13, 2021 | Blog
I want to lure my 16 yr old niece to come and spend a girls-weekend at my place. She is super fashion and beauty conscious, and I need to up my game, even more so after my brother told me she might reject the invite under the pretext that “her aunt isn’t...
by Claudia Schalkx | May 12, 2021 | Blog
In this super fun and spontaneous conversation, Sandra Boekhoudt CEO of WealthyWiseWomen.com) and I talk about the art & science of price setting, why women have such a hard time to set a price and hold it, and what factors play a role in setting a price from a...
by Claudia Schalkx | May 3, 2021 | Blog
96% of the visitors to your website or landing page aren’t ready to buy from you yet. A valuable free resource, also known as a lead magnet, is a risk-free way for prospects to get to know you and further engage and interact with them. By offering your visitors...