Located in the Netherlands, Keukenhof is the largest flower garden on earth. In March 2022 Keukenhof opens its doors to the public for the 73th time. This park opens only for eight weeks every year and gets 1 million visitors from all over the world. In other words,...
While the internet has brought many possibilities for the small business to get their message across, in some way it seems the marketplace is so noisy that standing out feels like an uphill battle. Setting yourself apart so that your (potential) customers find, like...
Always wondered why some entrepreneurs seem to grow their business effortlessly. It is all within your reach, but you need to bust a couple of myths that are the real cause why your business isn’t reaching the heights it should. Myth 1: I need buckets of money to grow...
We all know that branding is something we have to do for our business, but what does that entail? Graphic representations like the logo, website, etc. are the external value of your branding. This is important because is what people might see first. But the external...
If you have a business, you should have a website. Period. No question. Without a doubt. Being a website so pivotal for your business, how do you make sure you are choosing the right person to build your website? During a recent conversation with a client who owns and...
Whether it’s attracting the right clients for your business, spreading your message, being found by your potential customers or marketing executed effortlessly, Claudia Schalkx is here to help with guidance that is tailor-made for YOUR business. Read more
I am multilingual communications expert fluent in Spanish, English, Italian, and Dutch with over 25 years international experience in communications and business & commercial practices in Europe and Latin & North America.
What can I do for you?
Helping you to create the Marketing DNA for your business that does the heavy lifting for you
"For many entrepreneurs, their business is a hobby. When they have to commit, for instance, in a membership or in a 3-month program, they have to work, show up & do the homework, etc. that is confronting: “I am not a hobby anymore. I am a business”. " https://lttr.ai/zIe0
You think you've already done your ideal client work.
You don't want to do it again.
I get it.
It's not sexy.
It's not fun.
But 90% of the time, when entrepreneurs are struggling with any of the statements in the images, it's because they don't yet have their ideal client nailed down.
And it’s a pity because in marketing everything revolves around your ideal client.
You nail down your ideal client (like you can read their minds) and you have more than half of the work done.
Marketing your business becomes a breeze.
And I give you that doing that work is booooring!
So that's why @JenLiddy and I created Your Personalized Marketing Toolbox, a live experience where we hold your hand and do the boring work with you so that you stay out of confusion and don't have to do it by yourself anymore.
Get your very own:
✅ Ideal Buyer Profile,
✅ Stand Out Message,
✅ Marketing Blueprint
Marketing assets specifically designed for your strengths, your brand, your audience, & your style!
Nothing out of a can or a one-size-fits all crap that you don’t know how to adapt to your business.
Marketing your business is a long term game.
Sometimes you will win, and sometimes you will fail.
The important thing is that you stand up and keep pushing.