Marketing that suits your style

Marketing that suits your style

When a client of mine asked me recently if there were other ways to market her small business that were more consistent with her being an introvert, I decided it was time to address one of the biggest misconceptions in small business: the one-size-fits-all marketing,...
Who should build your website?

Who should build your website?

If you have a business, you should have a website. Period. No question. Without a doubt. Being a website so pivotal for your business, how do you make sure you are choosing the right person to build your website? During a recent conversation with a client who owns and...
Uncover Hidden Profits in Your Marketing

Uncover Hidden Profits in Your Marketing

Earlier this year I went to a large event for entrepreneurs. In these three day event we could attend lectures and workshops. There were plenty of opportunities to catch up on trends, fine tune our skills and networking. One lecture caught my attention: Social...