Marketing feels like harder than it should?
It’s not because you’re doing it wrong. It’s because the pieces aren’t working together. Most advice piles on tactics without showing you how they connect.
If you’ve ever thought, “I’m working so hard, so why isn’t this clicking?” you’re not alone.
The truth is, most business owners don’t need more effort, more tips, or more tools. They need a clear picture of how the pieces they’re already using fit together, so their marketing stops working in isolation and starts working as a system.
In plain language, here’s what clarity gives you:
- Relief from second-guessing every move.
- A clear sense of what matters now, what can wait, and what to drop.
- Confidence that your effort is finally adding up.
That’s what I do differently: I help you zoom out, connect the dots, and see the whole picture, so your marketing finally makes sense and actually works.
The shortest path to results
Adding more tactics won’t fix the problem.
Real progress starts when you stop adding random tactics and start diagnosing what’s really slowing things down.
That’s when you can finally see:
- Where the real gaps are.
- Which actions actually move the needle.
- Which ones you can safely let go.
Find out where your marketing is leaking energy, and which efforts you can safely stop with the Marketing Scorecard Assessment.
Having clarity isn’t optional
When your message isn’t clear, clients hesitate. When your efforts are scattered, results stall. And when you’re second-guessing every move, opportunities slip by.
Without clarity, even great tactics underperform. Confusion doesn’t just drain your energy, it slows your growth
What clarity feels like
Working with Claudia helped to have a much clearer sense of my value-added and what sets me apart from other coaches. My average monthly revenue has more than doubled, and I have a steady stream of clients who are a pleasure to work with.
I was so done with being shoe-horned into “solutions” that really didn’t solve anything and more than ready for a customized approach that takes my strengths and struggles into account. That is exactly what I got working with Claudia Schalkx
Claudia helped to replace confusion around what we should be doing with clarity on what exactly to do regarding our ideal client, message & strategy. Our marketing efforts have significantly improved and it is already showing in the bottom line.
Where AI helps (and where it doesn’t!)
AI is powerful. It can draft content, brainstorm ideas, even outline a strategy in seconds.
I use it too.
But here’s the truth: if your marketing is already scattered, AI will only add more noise.
Clarity comes first. Once you know what matters, AI becomes a great tool to help you execute, without wasting more time or energy.
A no-pressure way to start
The Marketing Scorecard is a simple diagnostic that shows you why your marketing isn’t converting.
In under 5 minutes, you’ll see:
– Where effort is being wasted.
– Which gaps are holding you back.
– What to focus on next to build momentum.
It’s quick, practical, and gives you a clearer sense of what’s working and what’s not.
Stop spinning your wheels
I’m Claudia: Venezuelan-Dutch, multilingual, coffee-and-cat devotee.
For 30+ years, I’ve worked across industries and countries, helping business owners cut through chaos and turn scattered marketing into a system that actually works.
What sets me apart isn’t just experience, it’s how I work:
- I spot patterns quickly, so you don’t stay stuck in the fog.
- I make the complicated simple, so you can focus on what actually matters.
- I never make you start from scratch. We build on the pieces you already have and make them work together.
Clients tell me the same thing again and again: “This finally makes sense.”
That’s the moment I love most: when the scattered pieces click into place and you can feel your marketing start pulling in the same direction.
Let’s Get Started
You’ve already taken the first step: understanding that marketing works best when all the pieces pull in the same direction.
The next step? Find out where those pieces are out of sync.
Take the free Marketing Scorecard, and in under 5 minutes you’ll see what’s blocking progress and what to focus on first.